All these blogging attributes and more build a solid reputation for your online brand identity. Blogging doesn’t have to be scary. Sometimes, a nice blog can be just 250 words of your expert thinking. The Google algorithm seems to like blogs that are 600 and 1,600 words. It is good if you have writing skills; however, it is great if you have Easy Insurance PRO…we’ll do the blogging for you.
Your Easy Insurance PRO LeadSite comes with a weekly done-for-you blog that can be used in many ways. There is a good, better & best approach for EIP blogs. Good – EIP provides informational and strategic blogs which allows site visitors to learn and, at the same time, signals to Google that the website is active. So, if you take no action with your EIP blog, it is still good. Better – Edit your provided blog to include some custom content to highlight your brand. Use the EIP Blogger Pro app tool to customize your blog to your location, your purpose or your personality. Only a few edits to your blog can convince Google that your blog is original content with worthy of SEO traction. Best – Push your blog to your social platform followers using your EIP Social Share app tool. Your custom edited blog reduces your site bounce rate with keeping the attention longer of your site visitors; however, posting your blog increases your blog reach to all your platform followers and EIP has the reach tools to make blogs your social media skeleton key!
Please check out some of our EIP blogs developed for you…
ASB selected Easy Insurance PRO as a digital marketing partner to build a new nationwide network of regional websites complete with social media connections. The platform is designed to educate agents, promote the ASB culture and recruit new team members into the ASB family. The EIP digital footprint has been congruent with the existing ASB processes. The result is a double-double percentage increase: The agency force and premiums have increased by 20% since 2019. EIP provides the ASB strategic effort with content, SM posts and advertising all tethered to the LeadSite platform.
Whether you are targeting individual buyers or groups, get the tools you need to understand what’s getting you leads and what’s not. Through features like EIP’s “Squeeze” landing page tool, you can target a specific audience or land prospects with a specific message. Use a EIP lead magnet (something of value) and multiple pre-build calls-to-action to capture your future leads.
